In the Press

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04/29/2019
5 Ways to Personalize your B2B eCommerce

By Brandon Spear

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05/20/2019
Four Tips for Reducing Your DSO

By Brandon Spear

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04/05/2019
Expert: How Smaller Merchants can Compete with Large Competitors

By Brandon Spear

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04/20/2019
How to Impress B2B Customers with an Elevated Omni-Channel Experience

By Brandon Spear

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02/12/2019
3 Ways Credit as a Service Unlocks E-Commerce Growth

By Brandon Spear

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01/31/2019
OP's MSTS Finds the Sweet Spot with CaaS and Drives Big Growth

By Leslie Collins  – Staff Writer, Kansas City Business Journal | Jan 31, 2019

MSTS' new credit-as-a-service offering for small and midsize businesses is resonating in the market and helped the Overland Park company reach a new industry.

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01/14/2019
Enterprise selling in an SMB world

Buoyed by reports of record 2018 holiday spending, analysts predict more retail growth in 2019, particularly in the evolving small and midsize business (SMB) sector. Advanced technologies have introduced SMBs to a big-brand experience and new set of challenges.

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01/10/2019
PayThink Invoices can add cure cards' liquidity problem for small businesses

When it’s time to pay up, commercial buyers may be in for a pleasant surprise when purchasing online. The launch of Amazon’s Pay By Invoice feature last year opened the door for more flexible B2B payment schedules.

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01/08/2019
Experience – Not Brand – Loyalty is the Next Big Thing in B2B

The expectations of B2B buyers are evolving. Today, buyers are looking for the same ease and convenience Amazon delivers for B2C transactions. Satisfying such demand, however, isn’t as simple as developing an online presence.

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12/26/2018
Listen Up: Best PYMNTS Podcasts of 2018

Don’t think of them as mere podcasts — though PYMNTS certainly does a lot of podcasts, discussing with payments and commerce experts the hottest topics of the day, with each conversation not only digging into the past and present but having an outlook toward the future.

Earned Media

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04/20/2019
How to Impress B2B Customers with an Elevated Omni-Channel Experience

By Brandon Spear

Today’s buyers are accustomed to the Amazon experience: a multi-million-dollar web platform with a streamlined interface and a highly predictive process. For years, B2B customers tempered their commerce in comparison with consumer shopping. But with U.S. B2B eCommerce set to reach $1.2 trillion by 2021, an adequate online presence is no longer sufficient to satisfy customers who expect the gold standard of omni-channel shopping.

Omni-channel customers are 25% more profitable than customers who only shop in-store. But a digital makeover and sophisticated customer analytics are often out of reach for many B2B companies, especially those identified as small and medium-sized businesses (SMBs). In this case, a few simple strategies can improve the B2B omni-channel buying experience.

Read more on how Brandon Spear goes into multiple payment options, anticipating purchases and identifying what workds for your B2B business in the full article on CustomerThink.com